LOMA
In our interview with Lon Ballenbacher, Co-Founder of Digital Pointes, learn how Digital Pointes can hand pick audiences to grow your business. They leverage sophisticated technology to create specific target audiences and then market directly to them with direct mailers and digital ads.
They offer a variety of products in the LOMA marketplace. Choose to target individuals that visit your competitors, target new customers in your immediate trade area that fit your target profile, or use them to spark success for your grand openings. Digital Pointes offers efficient and effective solutions.
Featured resources
Resources we think you should read.
LOMA’s Enterprise Platform: Redefining Your Everyday
One thing that sets apart LOMA’s Enterprise Marketing Platform is that it understands the heart of marketing.
Why Do Multi-Unit Brands Have Trouble Tracking Local Marketing Activity? Here are 4 Must-Know Solutions.
Ensuring franchisees have the autonomy to engage in effective LSM and providing a solution so they can be transparent with their activities can foster trust, efficiency, and ultimately better business decisions.
Local Store Marketing's Strategic Shift: From Pre-Pandemic Foundations to Current Best Practices
In the face of such adversity, the LSM landscape didn't just adapt; it innovated. There was a marked shift from traditional in-person engagement strategies to digitally-anchored ones.