LOMA
Discover how LOMA's platform simplifies local marketing for multi-unit brands in our latest video. Designed as a central hub, it captures and analyzes all local marketing activities in one place. Easily track spending by location and access summarized data through our intuitive dashboard. This visibility empowers franchise owners to validate contractually obligated spending, while marketing teams gain control over local funds to drive impactful results. Experience the power of centralized marketing management at www.lomaplatform.com.
Featured resources
Resources we think you should read.
Franchising has a Local Marketing Problem
Franchising Local Marketing Execution Problem | Street Fight Franchising is growing, but local traffic remains under pressure. The challenge is turning local store marketing into consistent execution at scale.
Case Study: The Missing Ingredient Was Tracking: Unlocking the Power of Local Store Marketing
Local store marketing drives growth, but without tracking, impact is unclear. A 14-unit restaurant brand used LOMA to track activity, spend, and results boosting accountability, optimizing budgets, and proving that tactics like sampling significantly increase conversion.
Own Your Backyard: How Community-Driven Healthcare Marketing Is Redefining Patient Acquisition
Healthcare providers often focus heavily on digital channels, but one of the most effective ways to build trust and drive patient growth is by investing in their immediate trade area. Patients prefer convenience when choosing care, often selecting providers within just a few miles of home or work.